Inbound and Lifecycle
Triage every reply, route hot interest, and nurture signups through their lifecycle stages. Pairs with GTM Engine.
What it is
Inbound and Lifecycle is the Closer skill in the Sales as Code suite. You license it here and it runs on our servers on a schedule, nothing to install. It's draft-first (it stages work for your review and never sends or publishes on its own) and tool-agnostic (it works with whatever tools you already use). Price: $149, or included in the Full Suite and All-Access membership.
Triage every reply, route hot interest, and nurture signups through their lifecycle stages. Pairs with GTM Engine.
Requires Company OS Core. Inbound and Lifecycle reads your company, offer, ICP, and voice from the Company OS, so buying it adds Core to your cart if you don't own it yet.
What you connect
You connect your tools (CRM, inbox, calendar) in the product. We custody each token encrypted and read it on a schedule; the connected data is processed to do the work, never sold, never used to train, and you can revoke access anytime. The categories below map to whatever tool you bring, and the setup skill wires each one up.
Required
- Crm
Optional, unlock more
- Chat
- Analytics
- Calendar
Your first run
Once you've connected your tools, Inbound and Lifecycle runs on a schedule on our servers, no install step. Here is what its first run does:
set up inbound and lifecycle
What you get back: Your email, CRM, chat, and analytics mapped, with daily reply triage and lifecycle nurture scheduled for your approval.
Every skill verifies your licensed session and checks your entitlement before it does anything, then reports the run and its brain state back to your Activity view when it finishes.
What it ships
Inbound and Lifecycle runs these skills on your schedule:
Setup Inbound Lifecycle
Inbound Triage
Lifecycle Nurture
Where the output shows up
- Draft-first, you choose where it lands. Drafts, plans, and proposed tasks stage for your approval; you pick the destination per run: the in-app queue, Google Drive, or your mailbox as a draft. Nothing goes out without you.
- Your Activity view. Every run reports metadata and brain state to /rollup: run counts, outcomes, and skill health, week over week.
Related
- Requires: Company OS Core (added to your cart automatically at checkout if you don't own it).
- Pairs with: GTM Engine (the skills that most often run alongside Inbound and Lifecycle).
- Inbound and Lifecycle on the storefront, pricing and the full feature list.
- Pricing, buy this skill, a bundle, the Full Suite, or All-Access.
- Concepts → the skills, how all eight fit together as company roles.
- Connect your tools, how to link a CRM, inbox, or calendar so the skills can work on a schedule.