Inbound and Lifecycle
Triage every reply, route hot interest, and nurture signups through their lifecycle stages. Pairs with GTM Engine.
What it is
Inbound and Lifecycle is the Closer plugin in the Sales as Code suite — a Claude Cowork plugin you license here and run there. It's draft-first (it stages work for your review and never sends or publishes on its own) and tool-agnostic (it works with whatever tools you already use). Price: $149, or included in the Full Suite and All-Access membership.
Triage every reply, route hot interest, and nurture signups through their lifecycle stages. Pairs with GTM Engine.
Requires Company OS Core. Inbound and Lifecycle reads your company, offer, ICP, and voice from the Company OS, so buying it adds Core to your cart if you don't own it yet.
What you connect
You connect tools inside Claude Cowork, not on this site. The categories below map to whatever tool you bring — the setup skill wires each one up.
Required
- Crm
Optional — unlock more
- Chat
- Analytics
- Calendar
Your first run
Once you've connected Cowork and installed this plugin, run it by typing this in Cowork:
set up inbound and lifecycle
What you get back: Your email, CRM, chat, and analytics mapped, with daily reply triage and lifecycle nurture scheduled for your approval.
Every skill verifies your licensed session and checks your entitlement before it does anything, then reports the run and its brain state back to your rollup when it finishes.
What it ships
Installing Inbound and Lifecycle adds these skills to Cowork:
Setup Inbound Lifecycle
Inbound Triage
Lifecycle Nurture
Where the output shows up
- In Cowork — drafts, plans, and proposed tasks for you to approve. Nothing goes out without you.
- Your rollup — every run reports metadata + brain state to /rollup: run counts, outcomes, and plugin health, week over week.
Related
- Requires: Company OS Core — added to your cart automatically at checkout if you don't own it.
- Pairs with: GTM Engine — the plugins that most often run alongside Inbound and Lifecycle.
- Inbound and Lifecycle on the storefront — pricing and the full feature list.
- Pricing — buy this plugin, a bundle, the Full Suite, or All-Access.
- Concepts → the plugins — how all eight fit together as company roles.
- Connect to Cowork — install + activation steps.